The D.O.C.a Rioja Control Board has launched a course giving members of the trade the change to gain an official certification in Rioja, with the aim of creating a global network of trainers.
the Rioja Wine Educator Programme is open to those with at least two year’s professional experience in the world of wine in at least one of the followiing area: communication, education, on-rade, wine retail sales and wine distribution. The Control Board will select candidates based on their CV, with those accepted expected to complete an online course, a written paper and further training during a stay in Rioja.

“The goal is to develop future educators who will have competencies based on specific knowledge about Rioja wine and the Rioja region, coupled with their own communication skills, which are of key importance,” the Consejo said in a release announcing the initiative.

Having completed the course, participants will receive a certificate that lasts four year, and will be encouraged to organise training activities and courses of their own on Rioja, either independently or with the help of the Control Board, Rioja wineries and importers, for which they will be able to issue diplomas to their pupils endorsed by the Control Board. For more visit education.riojawine.com